PoochCream
A canine ice-cream brand built on emotional connection — a bespoke wordmark with dripping-cream cues, a joyful mascot system and packaging engineered for standout shelf appeal.
Translate canine delight into a market-ready brand
Branxl Design collaborated with Pooch Cream to develop a cohesive visual identity that brings joy to both pets and their owners. With a focus on canine delight, wellness, and indulgence, we aimed to translate the unique essence of Pooch Cream into a playful yet refined brand presence.
We approached the project with empathy for dog lovers and a strong creative vision, ensuring that every visual touchpoint conveyed fun, health, and quality.
From emotional insight to shelf-ready system
A playful, trustworthy world for happy dogs
From the logo to brand identity, our creative strategy centred on emotional connection — a charming yet trustworthy personality, expressed through a bubbly custom wordmark, mascot illustrations and a pastel-led palette engineered for retail clarity.
Pooch Cream brand photography & mock-ups
Branxl Design captured exactly what we wanted Pooch Cream to feel like — joyful, premium and unmistakably for dog people. The wordmark and packaging are doing the heavy lifting on shelf.
Ready to translate your story into a brand people love?
Branxl Design partners with consumer brands to ship identities that work on shelf, on screen and in customers' hearts.